About ForestEthics
Founded in 2000, ForestEthics is a nonprofit environmental coalition operating in Canada and the United States. Our mission is to protect endangered forests and wild places, wildlife, and human wellbeing. We catalyze environmental leadership among industry, governments and communities by running hard-hitting and highly effective campaigns that leverage public dialogue and pressure to achieve our goals. Over the past decade, we have transformed the environmental practices of Fortune 500 companies including Dell, Staples, Office Depot, Victoria’s Secret, Williams-Sonoma, and many others; and by leveraging these companies’ influence with their suppliers and governments, we have helped secure commitments to protect more than 65 million acres of endangered forest around the world.
The Position
ForestEthics is seeking a candidate who is fueled by a passion to build an online community by developing strategic online content that engages our current supporters and inspires new people to join and take action. Reporting to the Chief Operating Officer, the Digital Manager will lead a highly collaborative team that includes two online campaigners and an online marketing specialist/web manager, as well as close collaboration with ForestEthics’ Development Department and campaign teams. This is a full-time position with excellent benefits. Salary will be commensurate with experience. The preferred location for this position is in our San Francisco/Bay Area office. However, candidates beyond the bay area are encouraged to apply.
ForestEthics has a strong cultural commitment to building a mindful community within the organization, with deep practices in authentic communications, sustainable work/life balance, and fostering strong relationships.
ESSENTIAL FUNCTIONS:
Lead the digital department, creating content as well as coordinating content development and execution.
Create a team environment that leads to best strategic plans for multi-channel digital outreach, including long-term planning, cross-organizational capacity building and training, and systems/process development to harness the creative potential of ForestEthics staff and supporters.
Identify, develop, and implement best practices to improve the quality and speed of our rapid response campaigns.
Build our online community through strong strategy and the creation of engaging advocacy and fundraising emails, as well as social media content.
Coordinate data-driven and qualitative evaluation of campaigns.
Hone and implement unique online voice for ForestEthics’ US digital audience, in consultation with Deputy Director and Strategic Communications Director.
Take a leadership role on our rapid response team, consistently monitoring news media and social media to identify campaign opportunities.
Build a culture of philanthropy into our online outreach, collaborating with our development department to create and meet revenue goals for US and Canada.
Work with our data analyst to test, implement, and review digital strategies and provide strategic recommendations based on outcomes.
Manage relevant contractors and vendors as needed.
Coordinate quality assurance process to produce the cleanest final products.
QUALIFICATIONS:
Commitment to and/or strong interest in the mission of ForestEthics.
Three or more years experience as a digital manager or equivalent experience (non-profit preferred).
Bachelor’s degree or equivalent experience.
Three years management and supervision experience.
Passion for creating and growing an engaged online community.
Commitment to build and maintain external relationships with partner or allied organizations in order to amplify ForestEthics’ online campaign work.
Technical and analytical proficiency for testing and optimizing online content.
A deep understanding of campaign and donation email creation best practices and strategies.
Demonstrated success with online donor engagement, as well as the creation and successful execution of online fundraising strategies.
Measurable success with driving strategy on social platforms including Facebook, Twitter and Linkedin.
Demonstrated ability to clearly communicate design and content needs.
Excellence at growing email lists organically and/or through paid channels.
Strong coordination and project management skills.
Highest writing skills and the ability to create content in a timely fashion.
Excellent copy editing skills and attention to detail.
Knowledge of HTML and CSS.
Graphic design skills and/or experience working with designers and artists to craft effective, evocative advocacy images.
Knowledge of basic video editing software.
Experience working in a team that spans multiple offices in multiple cities.
Experience in, or knowledge of, community organizing.
Personal Characteristics:
Self-awareness, confidence, and creativity.
Maturity of judgment and operating talent to achieve credibility and influence with senior management, staff members, and peer organizations.
Committed to the values of equity, authentic communication, and collaboration.
A sense of humor and ability to find fulfillment in engaging with a dynamic team.
How to apply
ForestEthics is an Equal Opportunity Employer. We do not discriminate on the basis of race, color, creed, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability or veteran status.
TO APPLY:
Please submit your resume and cover letter to: digitalmanager@forestethics.org. Be sure to include your name in the subject line and on all attachments. We thank you for your interest, but only those selected for interviews will be contacted. No phone calls please.