Marketing / Communications Manager – The Pablove Foundation – Los Angeles, CA

Reporting to the Senior Director, the Marketing and Communications Manager is a creative at heart who has a marketer’s passion for producing innovative, impactful, and dynamic content for the organization. The Manager must have the ability to tell compelling stories, both narratively and visually, that engage and inspire our target audiences as well as the general public.

This position will play a hands-on role in the creation and distribution of Pablove’s marketing materials and will possess well-honed writing, curatorial, and analytic skills, as well as a knowledge of the non-profit sector. They will have a keen ability to leverage the power of content, community engagement, and the media to help accelerate the impact of the Foundation.

We believe in a world where kids with cancer live—a love-filled life today, and a cancer-free life tomorrow. Come help us tell our (pab)love story to the world.

Primary Responsibilities include:

Manage and execute The Pablove Foundation’s overall story through its marketing plan. Analyze both quantitative and qualitative campaign performance against this marketing plan. Communicate results with recommendations about future campaigns to the Leadership Team.
Serve as the primary editorial voice for The Pablove Foundation; write, edit and ensure that there is consistent communication of the Foundation’s image, brand, and position to external and internal properties.
Create, curate, and manage the digital and social content calendar: writing blog posts, crafting email appeals, writing quarterly e-newsletter, spinning out Facebook advertising, and designing web banners are all things that you consistently knock out of the park.
Create and implement marketing strategies for fundraising campaigns and events.
Develop and execute the Foundation’s community engagement strategy. Manage social media accounts including Facebook, Twitter, YouTube, Linkedin, Instagram, Pinterest, and Tumblr. Stay on top of the latest social media trends and track new features to help us keep our finger on the pulse, and our feet on the curb.
Create a range of compelling print and digital collateral that highlights the Foundation’s programs, peer-to-peer campaigns, and special events.
Identify and manage paid and earned media including advertising and media relationships; draft and edit press releases, press kits, pitches; place stories and also respond to media inquiries; develop and manage media lists; prepare Foundation’s President/CEO or Board of Directors members for press, events, or other speaking engagements.
Oversee consultants and contractors, including photographers, graphic designers, printers, and website developers.
Support the Senior Director in managing the Marketing and Communications budget.

We’re looking for someone who has:

In-depth knowledge and understanding of social media platforms and their respective audiences (Facebook, Google+, YouTube, Twitter, Instagram, Pinterest, etc.). Insight into how to deploy social media to best elevate our brand and mission.
Experience with advanced tools to schedule, optimize, and analyze social media messaging.
Demonstrated ability to effectively communicate information and ideas in written and verbal format, and build and maintain relationships. We need a team member who can build – and maintain – relationships in a digital world.
Excellent creative and analytical skills with the ability to use both interchangeably. You have your eyes and ears open for inspiration to help us become bigger and better.
Functional knowledge of WordPress, Constant Contact email marketing platform, and basic HTML/CSS.
Knowledge of the Adobe Creative Suite, especially Photoshop, Illustrator, and InDesign.
Bonus Points: You have created or participated in the creation of video content.
Bonus Points: You take a mean photograph (selfies don’t count).

Minimum qualifications:

At least 4+ years of Social Media, Communications, and/or Marketing experience. Marketing degree is welcomed, but not required with relevant work experience.

All employees at The Pablove Foundation undertake other duties as needed and all positions require flexible work hours, including evening and weekends. Some travel will be required.

To Apply: Email your resume, cover letter, and salary history to jobs@pablove.org. Please include writing samples (such as blogs, email marketing pieces, and/or fundraising literature), links to social profiles that you currently manage, collateral pieces that you served as creative director of or designed, and any other relevant links to creative or digital content with your application that highlight your work.

[yuzo_related]